Bhubaneswar, Oct 30: Odisha tourism organised one day Orientation Programme for the first batch of more than 220 auto drivers at the Indian Institute of Tourism and Travel Management (IITTM) with a view to orient them to become “tourist friendly” and “Ambassador of Odisha Tourism”. The orientation programme included lessons on “Atithi Debo Bhava”, important tourist spots and rich heritage of Odisha, basic etiquette and mannerism, maintaining basic hygiene and also help the tourists in appreciation of Odisha handloom and handicrafts.
Shri Ashok Chandra Panda, Minister, Tourism & Culture while inaugurating the Orientation Programme stated that the role of auto / taxi drivers in promotion of Odisha tourism, culture and heritage is very important as they are the “first point of contact and interaction” with both domestic as well as foreign tourists. He added that it is the behavioural aspects like manners, etiquettes, hygiene of drivers which will help in leaving a lasting imprint in the minds of tourists visiting the State. He also stated that it is our primary responsibility to ensure that the tourist visiting the state derive maximum value from the tour and return with satisfaction and happiness.
Principal Secretary, Tourism, Shri L.N. Gupta in his presidential address emphasized the need for training of human resources at the ground level like auto / taxi drivers, tour guides, tour operators, travel agents, hawkers etc. and described them as “ground ambassadors” of Odisha tourism. He stated that the similar orientation programes will be held at regular interval to cover around 15000 taxi/ auto drivers of Bhubaneswar, Puri, Konark, Sambalpur, Balasore, Gopalpur and other towns in a phased manner. He also made a presentation on various popular tourist sites of the State.
Among others, Shri P.S.Ranpise, Addl. Commissioner of Police highlighted the significance of the Pink Auto Drivers’ scheme as an effective tool for empowerment of youth and their role in promoting Odisha Tourism and rich cultural heritage.
Shri Anil Kumar Samal, Director & Addl. Secretary, Tourism explained the objectives behind the orientation programme and stated that such programmes will be taken up in a “mission mode” throughout the State to cover the major tourist attractions. Dr. S.K. Lenka, Director, IITTM who was coordinating the programme stated that they would like to offer the services of IITTM on full time basis for the cause of promoting Odisha tourism.