Odisha State Co-operative Handicrafts Corporation Ltd. under the brand name of ‘UTKALIKA’ is a State Level Apex Co-operative Society under the Administrative control of Handlooms. Textile & Handicrafts Department, government of Odisha. Utkalika has successfully organised a Mega Fair at Neelachal Urban Haat, Puri from 15 July 2015 to 30 July 2015 on the occasion of Nabakalebara-2015 & Car Festival. Approximately 3 lakhs visitors have visited the Mega Fair. The artisans/weavers from Balasore, Dhenkanal, Koraput, Nayagarh, Sambalpur, Cuttack, Kendrapara, Keonjhar, Puri, Mayurbhanj, Bhadrak, Sonepur, Berhampur, Boudh, Athgarh, Patnagarh, Khordha and Bargarh have participated in the Mega event.
Total 26 nos of Handicrafts artisans and 17 nos of Handloom Weaver’s Coorporative society have participated in the Mega Fair. Besides, Utkalika, Boyanika, Amlan and Sambalpuri Bastralaya have also participated in the event. A variety of exclusive craft items from all over Odisha such as Stone carving, Pattachitra, applique, Brass & Bell Metal, Wood Carving & Silver Filigree etc were displayed in the fair for sale. The grand fair witnessed a sale of Rs. 75 lakh as on 30/07/2015. Senior officers of both Directorate of Textiles & Directorate of Handicrafts & Cottage Industries, OSCHC Ltd. and SERIFED have supervised for smooth and successful organisation of the mega fair.