Xavier Emlyon Business School (XEBS), Bhubaneswar rolled out its second Certificate Program in Sports Management.
The Certificate Program will offer a mix of economics of sport, marketing management, IT, data analysis, e-sport, CSR, sponsorship strategies and legal as well as ethics of sports through its seven modules.
“I welcome you to learn and experience sports and its different dimensions through the thriving sports landscape in Odisha, that has over the recent years, emerged to be the Sports Hub of the country and a name to reckon with in the global sports fraternity, for its unique initiatives.”Tusharkanti Behera, Odisha Sports Minister
With 35 students, the batch comprises eminent sportspersons, coaches, entrepreneurs, professionals and sports enthusiasts. The batch includes international sportspersons such as cricketers Rudra Pratap Singh, Piyush Chawla, hockey player Rashanpreet Kaur, shuttler Rutuparna Panda.
XEBS is a unique collaboration between two academic leaders from India and France, Xavier University, Bhubaneswar and emlyon business school. In October 2019, the Centre had launched the first batch of Certificate Program, exclusively for Odisha candidates.
It followed up with SPORT IT, India’s first sports and innovation festival in January 2020 bringing together entrepreneurs from all across the country to a sports start-up village and a one-of-its-kind sports hackathon on the sidelines.